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avatar for Paul T Criscuolo

Paul T Criscuolo

Broken Shed Vodka, LLC
VP - National Sales Leader
Chicago, IL
Websitebrokenshedvodka.com
40+ year Spirits Industry veteran at Seagram, Allied Domecq, Southern Glazer W & S, Broken Shed Vodka, LLC and industry consultant.
Discussion topics: Go To Market, Route to Market, Brand Strategy and Tactics, Alliances with Broken Shed Vodka Sales and Marketing teams, etc.
Tuesday, February 18
 

7:00am EST

Registration

10:30am EST

General Session: State of the States

11:30am EST

General Session: International Trade: Opportunities, Challenges, and Threats

12:30pm EST

Lunch Speaker: Collaboration for Change

1:45pm EST

Economic Overview: Trends In The U.S. Spirits Market

3:00pm EST

Responsibility: Think Globally, Act Locally TBA

4:15pm EST

Keynote: Retailers Discuss Brand Building in the 2020 Marketplace and Beyond TBA

6:00pm EST

Spirits United Reception

7:00pm EST

Spirits and Food Pairing Networking Awards Dinner
 
Wednesday, February 19
 

10:00am EST

General Session: Market Disruptors- Marijuana, changing consumption patterns and new products to market TBA

11:00am EST

2020 Hurdles to Get Your Product to Market TBA

12:00pm EST

"Legends Lunch" Speaker TBA

1:15pm EST

How To Get Expanded Distribution TBA

2:30pm EST

The Art of a Craft Deal: Valuing, Financing and Selling your Distillery TBA